The enduring popularity of the Brangus breed among western buyers helped the 24 vendors involved in the Australian Brangus Cattle Association's Annual Roma Sale achieve the strong average of $6061 on Friday.
A total of 74 bulls sold under the hammer out of 100 bulls offered (74 per cent clearance) with a top price of $26,000 recorded.
27 females were also sold through the sale ring to achieve an average of $2352 at 100pc clearance.
Topping the sale at $26,000 was a polled 30-month-old bull from the Woodard family's Taroom-based Bonox Stud.
The 870kg Bonox 1109 had an EMA of 137sq.cm, a scrotal measurement of 44cm and offered 10 and 7 in the P8 and Rib Fat respectively.
He was purchased by long-time Brangus breeders Adrian and Megan Forrest, Bellona, Augathella, who plan to use him in their own Brangus stud herd.
Mr Forrest said he liked the bull's temperament and structural correctness.
"He'll go into our stud herd to produce bulls for our commercial herd and also paddock bulls for sale," he said.
The second top price of the day was $20,000 secured by the Pearce family's Telpara Hills Brangus Stud.
Telpara made the long journey to Roma from their home outside Atherton in Far North Queensland only to sell Telpara Hills Makers Mark 920N5 for $20,000 to fellow far northerns, John and Kathy Colless, from Wetherby Station.
29-month-old Makers Mark weighed in at 955kg and boasted an EMA of 130sq.cm and a scrotal measurement of 40.5cm.
Vendor Stephen Pearce said he was a bull with real sire appeal that came from a highly successful dam line that had produced over $350,000 in progeny sales for the stud.
The Colless family also paid $9000 for the 875kg Telpara Hills Black Label 801N8 who ranked in the top 5pc or better for all growth traits.
Telpara Hills sold a total of 10 bulls for an average of $8650.
Other sales of note included Castle Narrabri N719 who sold on account of Michael Bush's Castle Brangus Stud, Euroa, Victoria to the Perrett family, Wandoan, for $11,000.
At 840kg, Narrabri was sired by CB Final Cut 924X (P) and also comes from a strong dam line that has produced sons purchased by the Duarran, Belview and Palgrove studs in recent years.
Also chasing quality throughout the sale was the Jansen family, Riverview Station, Alpha, who purchased two bulls including Karingal 652 (P) for $10,500 who sold on account of William and Janette Cook, Monto.
24-month-old Karingal 652 (P) weighed 820kg and had an EMA of 125sq.cm and a scrotal measurement of 45cm.
Cam and Sarah Flower, Garrabarra, Roma, paid $10,500 for Boonderoo Landau 6NF who sold on account of the Pender family, Hidden Valley, Tansey.
Among the volume buyers was the Macalister family, Roma Downs, Roma, who purchased six bulls for an average of $4416 while Scott Armstrong, Sharmarel Farming, Armett Waters, St George, paid an average of $6000 for four bulls.
The Mills family purchased four bulls averaging $5125 and while Michael and Kelly Silvester bought two bulls including Lazy S FFS for $6500 and Karingal 647 (P) for $10,000.
BKM Pastoral, Ghinghinda, Taroom, secured four bulls averaging $5000.
RL Plant, Baunduggie, Chinchilla, purchased three bulls at $4000 each as did the O'Leary family, Omeo, Injune.
The Scott family, Budgerygar Station, Quilpie also secured three bulls at $4000 each.
The top female price was $6000 which was paid by B Bradford, River Run Brangus, for Valley View 840 (P) offered on account of the Valley View Stud, Teridgerie, NSW.
The proceeds from the sale of this heifer were donated to Ronald McDonald House.
Todd Anderson, Rocks Valley, was keen to secure a line of heifers, buying six at $1500 each while Lunar Brangus Stud purchased four heifers at $1500 each.
The Parker family, Gunnadoo Park Brangus, Manilla, NSW, had a strong sale, clearing six heifers for an average of $3590.
Vince Holland, Kandanga, purchased two bulls averaging $8000 and three heifers averaging $3166.
Agents: Elders and GDL