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The Australian eChallenge Wool Innovation, funded by AWI and undertaken by the University of Adelaide, is expanding its university partnerships to include Deakin University in Victoria and the University of Tasmania in Tasmania.
AWI’s General Manager of Research Dr Jane Littlejohn highlighted that Australian eChallenge Wool Innovation plays an important role in attracting and increasing the involvement of technology and innovation sectors in the wool industry.
The competition increases the awareness of the wool industry and highlights the opportunities within the industry for young people with diverse professional backgrounds.
“Hosted by The University of Adelaide in conjunction with AWI, the Australian eChallenge Wool Innovation program is the ideal platform to support new ideas in these areas that can contribute to making the wool industry more vibrant, profitable and sustainable.”
Dr Littlejohn added, “the program involves a series of face-to-face formal workshops, online resources and teaching tools, and one to one mentoring sessions with current entrepreneurs and business leaders.
“Participants are required to participate in the Venture Showcase. This is an exciting exhibition-type event where teams pitch their idea to the public and get immediate market feedback. This event draws hundreds of people from the general public, industry, government and education sectors.”
It will be held on September 17 at the Adelaide Convention Centre. To register your attendence head to
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