PRIMEX Field Days 2018 will be backed by long-term supporter Norco Co-Operative Ltd as the event’s naming rights sponsor for the next three years.
Primex director Bruce Wright said Norco’s decision to sign up as the expo’s naming rights sponsor for the next three years was a huge vote of confidence in the future of Primex.
“Primex and Norco have been partners since our very first field day at Casino in 1985. Norco has a great deal of belief in this event,” he said.
“They have been around since 1895 and are farmer owned. For this highly respected, international brand to commit their name to Primex for the next three years speaks volumes about their confidence in the event.”
Mr Wright, who took over the ownership reins of Primex from his father John last year, said Primex would continue to value highly its long-standing relationships, as well as welcoming new partners aboard to what he believed would be a very successful expo in 2018.
“Norco Primex already has a proven history of tradition and innovation, but Primex 2018 will be something special,” he said.
“Buyers and sellers come to Primex every year because they know they will get value. But they also know they will get a look into the future for all corners of agriculture.”