WELCOME to Casino’s Norco Primex 2018, running across three jam packed days from June 14 to 16.
The anthem for this year’s Primex shouts: “Take A Fresh Look!”
Yes, we may have been around since 1985, but this year there is certainly a new look and feel about what I consider to be the most relevant primary industry expo in Australia.
As you flick through these pages you will see previews to plenty of changes and additions to this year’s event.
But one of the things I am most proud of is the number of new faces who will be at Norco Primex 2018.
Yes, we are proud of tradition and the Primex family that has been part of who we are for many years.
However, it is always great to welcome new people aboard and there certainly has been an influx of new exhibitors in 2018.
What this says to me is that in an increasingly competitive market, Primex is seen by more people within the agri-business community as being the perfect forum to showcase what they have to offer.
My family started this event and I have been a part of it for 30 years. Last year I took over the ownership reins. To me, Primex is now even more personal.
Primex has an atmosphere of excitement and innovation, but the bottom line is people come to buy and sell.
Primex will continue to be a major financial factor in the Casino-Lismore region, generating an expected $30 million in sales, injecting $5m into the local economy and attracting more than 20,000 people through the gates across the three days.
That is what Primex is all about – an opportunity for the man on the land to speak to experienced industry people and get the best deals.
It is a marketplace. The exhibitors who come to Primex want to make a deal. That’s why it presents a great opportunity for local businesses to be a part of Primex field days.
We have an event history that I am very proud of.
However all industries change and Primex 2018 will be cutting edge. We will blend innovation with tradition.
With three key pillars of Primex field days being innovation, education and next generation, shining the spotlight on innovation is now more critical than ever and provides a wonderful opportunity to showcase agriculture and innovation to rural and urban audiences.
So, I hope you get the opportunity to be in Casino from June 14 to 16. I would like to thank all the exhibitors and visitors who will make Norco Primex 2018 such a success.
A special thank you to our major supporters Norco Co-Operative Ltd and Richmond Valley Council – two organisations that have been long-term backers of Primex.
I hope you enjoy the show.
