A four-and-a-half year old Illawarra cow from Malanda is this year's Royal Queensland Show supreme champion.
If you're in the centre ring at the Ekka on the opening day of stud cattle judging, chances are you've heard the authoritative voice of Keith McRobert over the loudspeaker.
Victory is sweet for the students and teachers of Coonamble High School, who have worked extremely hard to make it to the Ekka in such a tough year.
As country met the city for the Ekka, the Queensland Labor government has unveiled a beef processing strategy they say will boost the state's overall cattle industry.
Queenslanders have one terrific show on their doorstep - that's how a visitor from the US sees the spectacle of livestock and produce that comes together once a year in Brisbane.
Mackenzie Leeson will need to bone up on cold-climate cattle after winning the QCAS stud beef young judges competition at the Royal Queensland Show.
Robert Murphy's day job might be spent preparing to put out fires but the 28-year-old also hopes to stoke plenty of fire in the bellies of young Santa Gertrudis breeders.