Forrest says our ag export brands confuse Chinese shoppers

Andrew Marshall
Updated October 26 2016 - 12:00pm, first published 11:20am
National Farmers Federation president, Brent Finlay with Twiggy Forrest at the NFF Congress in Canberra
National Farmers Federation president, Brent Finlay with Twiggy Forrest at the NFF Congress in Canberra

West Australian mining industry success story turned enthusiastic beef producer and processor, Andrew (Twiggy) Forrest says Australia’s food and marketing message to Chinese shoppers is chaotic and confusing.

Andrew Marshall

Andrew Marshall

National agribusiness writer

Andrew Marshall is the group agribusiness writer for ACM's state agricultural weeklies and websites. He is a former editor at The Land and has worked in various Rural Press group roles in Canberra, North Richmond (NSW) and Toowoomba (Qld).

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